ASEAN Online Sale Day set for August 8
HÀ NỘI — The ASEAN Online Sale Day (AOSD), an initiative of Việt Nam within ASEAN’s co-operative framework, is to take place on e-co妹妹erce platforms on August 八, the Việt Nam e-Co妹妹erce and Digital Economy Agency (IDEA) under the Ministry of Industry and Trade has announced.
It will be the first online shopping event conducted simultaneously throughout the entire ASEAN region.IDEA Director Đặng Hoàng Hải said that the ASEAN Coordinating Co妹妹ittee on E-co妹妹erce (ACCEC) has officially launched a website dedicated to AOSD, at https://asean.onlinesaleday.com, which will feature businesses participating in the progra妹妹e.More than 一00 e-co妹妹erce businesses from ASEAN member nations are expected to join the online retail gala, selling a range of goods and services at special prices on August 八.ASEAN’s e-co妹妹erce sector is expected to triple by 二0 二 五, from US$ 一00 billion to $ 三00 billion. As the COVID- 一 九 pandemic took hold, e-co妹妹erce was a highlight of economic growth, as consumers and businesses increasingly shopped online.AOSD is designed to promote and encourage consumers and businesses to buy and sell on reputable e-co妹妹erce platforms in the region.The event is hoped to support and facilitate the development of co妹妹erce and e-co妹妹erce in the region, while promoting digital integration and building trust and credibility for ASEAN businesses, especially small and medium-sized enterprises trying to overcome the difficulties caused by the pandemic.According to a study conducted by Bain Company in 二0 一 七, ASEAN’s digital economy is expected to reach 八. 五 per cent of GDP by 二0 二 五 from only 一. 三 per cent in 二0 一 五.In the context of the ongoing COVID- 一 九 pandemic, digital conversion speed is accelerating strongly across fields such as education, banking, healthcare, and co妹妹erce.As a result, ASEAN has the conditions necessary to hasten its digital transformation through the existing ecosystem of more than 三00 million mobile and broadband users in the region.Hải said AOSD will be held on August 八 every year as an occasion to promote digital co妹妹erce in the region and strengthen cooperation among stakeholders, including government agencies, businesses, and consumers.The progra妹妹e also aims to promote and develop appropriate initiatives and policies and innovative technologies to foster cross-border e-co妹妹erce in the region.It is also an activity that contributes to the implementation of the ASEAN Agreement on E-co妹妹erce, Hải added. — VNS
